Bootstrapped, Profitable & Proud

Background Reading

Summary

Grant Petersen of Rivendell

Grant Petersen of Rivendell

Everything that I hold dear about bicycles is embodied in the ideals of Rivendell and its founder Grant Petersen. I could easily be bribed with a Rivendell bike. They are that good!

What is compelling about his bikes is the sense that they are made with a respect for frame design and attention to detail that is rare in a word populated by fixed gear, deep-V, color-coordinated hipster-mobiles that have no elegance and even less value (pedigree).

Read the article above and learn why I feel this way.